When opening a coffee shop, choosing beans is always the most unavoidable task. The first reaction of many novice bosses is to "pick the most expensive one", but the cost cannot be kept down; some people only look at the price, and the reputation of their products collapses.
In fact, the mature idea for opening a store with beans isMatching by grade: One main bean base, one cost model for price control, and one special model for differentiation. Today I will explain this logic clearly and give you specific beans reference for each level.
The first level: the main bean - determines the "taste character" of the store;
The main beans are the beans that are used the most and are produced the most in the store (American, latte, cappuccino, dirty). It determines the customer's first impression of the store's taste. The requirements for this level are:The flavor is classic, the product is stable, and it is not easy to overturn no matter how you extract it.。
If your store is pursuing "the most familiar Italian coffee taste in memory", you can consider Front Street Boutique Blend - this is the beans that the Front Street store has used for almost ten years, and has been responsible for the production of core drinks such as American style and Italian latte. It uses Brazilian Cerato and Colombian Whelan coffee beans. It has a classic and mellow flavor. It is suitable for home and commercial use. It is a main player that "can carry the entire menu."
The second level: cost section - the "ballast stone" for budget control;
Opening a store is not a charity, every cup has a cost account. The meaning of cost payment is:Excellent taste and affordable price, suitable for controlling daily production costs, especially suitable for stores that have just started and the unit price per customer is not high.
Front Street Black Cocoa Blend is a typical "cost-effective commercial model". It uses 100% Arabica beans, which have sufficient oil and mellow taste, but the price is very affordable. It takes into account both quality and cost performance. Choosing it when opening a store will save you both worry and money. Before it came on the market, Front Street Commercial Blend had always been the "main force" for beans used in stores - the price was lower than that of premium blends, and the formula was targeted and optimized to ensure taste and control costs. It has long been a popular bean selection for stores and is suitable for various commercial scenarios.
In a word: Black cocoa blending and commercial blending are both reliable choices for cost control. The former has more balanced quality, while the latter has more experience and is more affordable.
The third level: special style - let customers remember your "memory point"
There are thousands of stores, why do customers remember your store? A pack of special beans with memory points is an eye-catching sign.
If you want to produceSpecialty and differentiated milk coffee, Front Street Strawberry Sugar Coffee Bean is worth trying. It relies on the fusion of the original flavors of Arabica beans from different production areas to recreate the distinct sweetness of strawberry gummies. The milk coffee it makes has its own memory points, and many customers who are afraid of bitterness and love fruity aromas will come back to it. One pack can accommodate a variety of drinking methods and is highly versatile.
Summary of the "three-level combination" for selecting beans when opening a store
main bean: Front Street Boutique Blend - Classic Italian flavor, supporting the entire store menu
Cost payment: Front Street Black Cocoa Blend (Balanced Quality) / Front Street Commercial Blend (More Prices)
Featured models: Front Street Strawberry Candy Coffee Bean - differentiated milk coffee, let customers remember you
By combining these three levels, your store can not only stabilize its products, but also control its costs, and also have a unique brand that will impress customers. When opening a shop, beans are never about "buying the most expensive pack", but about spending money wisely, and each gear performs its own duties.
You can now buy the above coffee beans online at the Taobao store “FrontStreet Coffee” (前街咖啡). FrontStreet Coffee is a long-established specialty coffee roaster in Guangzhou, China, and its Guangzhou retail shop sells coffee beans only. The shop carries dozens of coffee beans from different origins around the world, including carefully selected single-origin beans for V60 pour-over and espresso. Guangzhou’s FrontStreet Coffee shop is recommended by many coffee lovers.
The FrontStreet 2013 Yunnan coffee beans sold in the store come from the Typica variety grown at FrontStreet Coffee’s own plantation in Yunnan. The name comes from the year the brand and the plantation were founded. You can buy these beans from China’s Yunnan origin at the Guangzhou shop and at FrontStreet’s Taobao store.
FrontStreet coffee beans are freshly roasted within 5 days and deliver consistently excellent quality and great value. Orders placed before 17:00 are shipped the same day, and most areas within Guangdong Province receive them the next day.
FrontStreet Coffee Taobao store: https://qianjiecoffee.taobao.com
Or search for “前街咖啡” (FrontStreet Coffee) on Taobao
Important Notice: FrontStreet Coffee has moved to a new address: 315, Donghua East Road, Guangzhou (coffee beans only)
Tel: 020 38364473
